Bretty Curry (Smart Marketer) – Google Performance Max Blueprint Download
Bretty Curry (Smart Marketer) – Google Performance Max Blueprint Download
What You Get:
MODULE 1
Getting Started With Performance Max
MODULE DETAILS
⊕What is Performance Max? ⊕How P-Max Differs from Other Google Campaign Types ⊕How P-Max Fits into Your Marketing Stack ⊕Case Study: How an Outdoor Brand Got 2.7X ROI with One P-Max Campaign
MODULE 2
Using Performance Max To Maximize Shopping
MODULE DETAILS
⊕Campaign Strategy: Goals & Setup ⊕Audience Signals Bidding strategy ⊕Listing Groups & Product Feed ⊕Case Study: Maximizing P-Max Conversions for oVertone ⊕Assembling Creative Assets for Successful Ads Campaign #1 Buildout: Leveraging Shopping for Efficient Growth ⊕Case Study: Auto brand 2x’s Revenue and gets 295% ROI
MODULE 3
Performance Max For Top-Of-Funnel Growth
MODULE DETAILS
⊕Going Beyond Shopping for Scale ⊕Listing Groups & Shopping Ads ⊕Display Network for Scale / New Traffic & Customer Acquisition ⊕YouTube Ads – Video Strategy, Assets & Hooks ⊕Campaign Buildout #2 Reporting Insights & Optimization ⊕Case Study: Health and Wellness Brand Gets 8.6K conversions with P-Max ⊕Action Items for Executing Your Blueprint
Bretty Curry (Smart Marketer) – Google Performance Max Blueprint Download