NEW FOR 2023
Quickly add 10–15% in revenue to your ecommerce brand:
Launch (or scale) onto Amazon in as little as 2 weeks using the proven system from a $150 million/year agency.
Get A-to-Z instructions from Amazon expert Brett Curry on how to set up a high-converting storefront, manage product logistics & use his advanced marketing tactics to unlock the world’s largest ecommerce marketplace.
What You Get:
MODULE 1
Crucial Cornerstones Of Amazon Ecommerce
⊕The Goal ⊕“It’s Not Too Late to Get On Amazon” ⊕Making Sales vs. Building a Brand ⊕Amazon as a Primary or Secondary Channel ⊕Building Customer Loyalty ⊕Getting Familiar WIth Amazon
MODULE 2
Preparing Your Launch Roadmap
⊕“Our Brand and Our Customer That’s Our True North” ⊕Keyword Research ⊕Keyword Research Template ⊕Competitor Research ⊕Refining Keyword Research ⊕Listing Optimization ⊕Listing Creation ⊕Review Acquisition ⊕“It All Begins with Keyword Research”
MODULE 3
Managing Amazon Logistics
⊕“You Got to Sweat the Small Stuff” ⊕Account Setup ⊕Seller Fees & Reimbursement ⊕Average Cost of Amazon Fees ⊕Customer Service & Messaging ⊕Account Settings & Returns ⊕Managing Shipping, Labeling, & Prep ⊕Account Health ⊕“The Devil is Truly in the Details”
MODULE 4
Setting Up Your Amazon Storefront
⊕“I Look at the Storefront As a Litmus Test” ⊕Amazon Storefront Overview ⊕Storefront Buildout ⊕A+ Content Overview ⊕A+ Content Buildout ⊕Brand Story Overview ⊕Brand Story Buildout ⊕“It’s All About Your Brand”
MODULE 5
Amazon Marketing
⊕“If You’re Not on Amazon, Someone Else is Getting that Sale.” ⊕Amazon Sponsored Ads ⊕Components of Sponsored Ads ⊕Sponsored Product Ads ⊕Sponsored Brand Ads ⊕Sponsored Display Ads ⊕Brand Defense Ads ⊕Optimizing Your Ads ⊕Optimization: Bulk ⊕“Start With the Simple Things”
MODULE 6
What Success On Amazon Looks Like
⊕“Data is Only Valuable If You Take Action” ⊕KPIs: Knowing What to Measure ⊕Account Health Audits ⊕Quarterly Growth Audits ⊕“What Story is the Data Telling Us?”
MODULE 7
Advanced Amazon Strategies
⊕“Test, Test, Test, and Re-Test” ⊕Amazon Demand Side Platform (DSP) ⊕Google to Amazon ⊕Converting Search Terms and ASINs ⊕“Whatever Your ‘Why’ Amazon Can Help You Get There Faster”