Troy Ericson – The Email List Management Certification Program
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What you can learn from Troy Ericson – The Email List Management Certification Program?
Module #1: The Mindset of an Email List Manager
- 1.1: Copywriting vs Email List Management (Why does ‘ELM’ make more money?)
- 1.2: ‘ELM’ Success Stories (PROOF that you can be next)
- 1.3: The $30k/mo Mindset + Productivity Hacks
- 1.4: How to use this Program & where to find HELP!
Module #2: How to Write High-Converting Emails
- 2.1: Finding Endless Writing Ideas (Research Hacks)
- 2.2: The 5 Types of Emails That Work Over & Over
- 2.3: The 7-Point Checklist to Perfect your Emails
- 2.4: Unique Subject Lines, From Names, & Link Hacks
- 2.5: How to Create NEW Promos (even better than holiday sales)
- 2.6: How to run a Launch (Huge $$$ Potential)
- BONUS: Ecom Emails w/ Brennan Hopkins
- BONUS: Affiliate Emails w/ Christian Davis
- BONUS: Edit Old Emails to be New Again w/ Jerrod Harlan
- BONUS: 6 Emails that Boost Opens, Clicks & Sales… Guaranteed!
- BONUS: Quick & Easy Split Test Wins w/ Jerrod Harlan
- BONUS: SMS Marketing w/ CJ Flood
- BONUS: Sample 30 Day Content Plan
- BONUS: Email Paramedic Swipe File of 100+ Best-Performing Emails
Module #3: Bulletproof Strategy & Automation
- 3.1: My Exact Email List Management Strategy
- 3.2: What to do when you sign into an ESP
- 3.3: Broadcasts vs Automations
- 3.4: The Key Automations You Must Set Up ASAP
- 3.5: Automatic ‘Follow Up’ Emails (Extra 12% Sales)
- 3.6: Creative ways to make HIGH-ticket sales
- 3.7: How to think about Stats (even after iOS 15)
- 3.8: How to Track Sales (and get paid bonuses)
- 3.9: Grow your Email List for Free (Re-engagement)
- BONUS: Make Money when people Unsubscribe
- BONUS: 7 Figure Company’s Email Marketing Strategy
- BONUS: My Exact Email Automation Templates
- BONUS: My Exact Email Stat Tracking Sheet
- BONUS: My Exact Client Research/Onboarding Document
Module #4: Deliverability
- 4.1: How much can you make w/ better Deliverability?
- 4.2: How to tell if you have Email Deliverability Problems
- 4.3: What causes Good or Bad Email Deliverability?
- 4.4: How to avoid the Gmail Promo Tab (Anti-Promo Tab Code – up to 2x open rates)
- 4.5: How to get out of Spam, Pt 1 (DKIM/SPF/DMARC)
- 4.6: How to get out of Spam, Pt 2 (Segmenting)
- 4.7: How to get out of Spam, Pt 3 (Faster Results)
- BONUS: Email Deliverability Q&A
- BONUS: How I got my first ‘ELM’ client out of spam
- BONUS: How to choose or migrate your ESP
Module #5: How to quickly find & close CLIENTS
- 5.1: You’re only 3-5 clients away from $10k+/mo
- 5.2: What to Offer & How Much to Charge
- 5.3: Personal Branding – Avoid ‘Client Turn-Offs’
- 5.4: Upsell your past/current clients into ‘ELM
- 5.5: Getting Referrals & Testimonials w/ Brian Speronello
- 5.6: The right way to get clients from Social Media
- 5.7: My ‘Ask & Show’ Client-Getting Strategy
- 5.8: Cold Emails that get Clients w/ Andrew Hodukavich
- 5.9: My Personal Sales Script (for calls or messages)
- 5.10: How to set up all the ‘Client-Closing Tools’
- 5.11: Payments, Contracts, & Onboarding Templates
- BONUS: The Email Paramedic Certified Job Board
- BONUS: How to Get Clients w/ Sean Ferres
- BONUS: How to transition from a Job to Freelancing
Module #6: Going from freelancer to business/agency owner
- 6.1: How I went from 0–>7 Figs (and my plan for 8)
- 6.2: Freelancer, Agency Model, or Business Owner?
- 6.3: Creating a UNIQUE High-Ticket Offer
- 6.4: Should you create a low ticket info-product?
- BONUS: How I “easily” 5x’d a client’s business
- BONUS: Facebook Ads with Loren Pinilis
- BONUS: YouTube Ads with Brian Moncada
AI Module: The BEST ways to use AI
- How to write your 1st (or next) GREAT email w/ AI
- Research & Write for New Niches/Clients
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